In this Write to Market video, Chris discusses the #1 mistake authors make when writing to market. The quick version? The authors that are succeeding at writing to market approach it like a chef, mixing familiar ingredients together in new and interesting ways. The authors who are struggling are often approaching it like line order cooks, reproducing the same recipe over and over. Watch the video for more details!

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Write to Market: The #1 Mistake I See Authors Make
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